Monthly Archives: January 2015

Execution is the new strategy…

  E.L. Doctorow wrote, “Planning to write is not writing.” Here’s the funny thing: Writing is not writing. It’s editing. You’re really not sure where you’re going until well after you’ve begun; until you’ve put pen to paper (or type … Continue reading

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The most important question…

  It’s not: Is my price low enough? Is it reliable enough? Do I offer enough features? Am I on the right social media channels? Is the website cool enough? Am I promising enough? No, the most important question in … Continue reading

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